Dwp

Financial planning in Grosse Pointe Farms, MI

SEC registeredNo commissions reported

Call (313) 885-0114 Send a message Map ↗

Public-record details

Address: 90 Kercheval Avenue, Grosse Pointe Farms, MI 48236
Phone: (313) 885-0114
Listed under: Financial planning, Flat / fixed fees, % of assets managed
Legal name: Deseranno Corporation
CRD number: 121841
Registration: SEC registered since 2004-10-29
Compensation (Form ADV 5.E): Percentage of assets under management; Fixed fees
Commissions: None reported (Form ADV Item 5.E)
Services (Form ADV 5.G): Financial planning; Portfolio management for individuals/small businesses
Regulatory assets under management: $208.0 million
Accounts managed: 333
Clients reported (Form ADV 5.D): 136
Individual / high-net-worth clients: 107 / 27
Employees: 6
Other business activities (Form ADV 6.A): None reported
Disclosures reported on Form ADV: None reported
Latest Form ADV filing: 2026-02-20

SEC registered investment adviser, CRD 121841, per the SEC IAPD compilation report of 2026-09-29. Source: SEC Investment Adviser Public Disclosure (IAPD) (record). Data as of 2026-09-30.

Read the official record

SEC IAPD summary for CRD 121841 — registration, Form ADV, the Part 2 brochure (fees, conflicts, minimums).
FINRA BrokerCheck — look up the individual advisers at this firm.
Firm website (as listed on Form ADV)

Figures are what the firm reported on Form ADV Part 1A. “No commissions reported” means the firm did not check commissions as a form of compensation in Item 5.E; check Item 6.A activities and the Part 2 brochure for other conflicts. We do not rate or rank advisers.

All figures are self-reported by the firm on Form ADV Part 1A. The firm's Part 2A brochure (linked from IAPD) explains its fees, minimums and conflicts of interest in plain language — read it before you sign.

Other advisers in Grosse Pointe Farms

Conway Asset Management, INC.21 Kercheval Ave., Suite 390 · Grosse Pointe Farms, MI 48236 · (313) 886-1300 · Financial planningCRD 291197 · % of assets · $35.2 million AUMState registeredNo commissions reported Park Investments and Consulting LLC18720 Mack Avenue, Suite 210 · Grosse Pointe Farms, MI 48236 · (313) 818-1102 · Hourly feesCRD 330380 · % of assets, Hourly charges · $25.9 million AUMState registeredNo commissions reported Pointe Capital Management LLC102 Kercheval Avenue, Suite 200 · Grosse Pointe Farms, MI 48236 · (313) 882-7100 · Flat / fixed feesCRD 152520 · % of assets, Fixed fees · $452.3 million AUMSEC registeredNo commissions reported

All 4 in Grosse Pointe Farms →